FROM BILLBOARDS TO BACKPACKS: BIG TREE INSPIRES CREATIVITY AND ECO-AWARENESS WITH A FUN UPCYCLING INITIATIVE AT YAYASAN CHOW KIT

KUALA LUMPUR, 4 June 2024 – Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, is delighted to share its recent Corporate Social Responsibility (CSR) activity, “From Billboards to Backpacks”, where 40 young children at Yayasan Chow Kit were inspired to embrace upcycling through a fun and engaging…

Media Prima Remains Resilient; Posts PAT of RM13.9 million

KUALA LUMPUR, 29 November 2023 — Media Prima Berhad (“Media Prima” or the “Group”), Malaysia’s leading and largest integrated media group, today announced its financial results for the quarter ended 30 September 2023 (“1QFY24”).  Despite facing challenging industry conditions and economic headwinds, the Group achieved a revenue of RM213.9 million in 1QFY24. Advertising revenue remained…

WARMTH AND LOVE FILLED CITY STREETS AND TRAIN STATIONS AS THE MALAYSIAN PUBLIC SHARED THEIR UPLIFTING MESSAGES AND PHOTOS ON BIG TREE’S DIGITAL OUT-OF-HOME (DOOH) SCREENS ACROSS KLANG VALLEY

KUALA LUMPUR, 10 October 2023 – Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, shared heartfelt love and positivity from the Malaysian public along highways, city streets, train stations and shopping malls in Klang Valley through its “Apa Khabar?” Corporate Social Responsibility (CSR) campaign that is in…

MERCY Malaysia and Media Prima Unite in Solidarity for Morocco Earthquake and Libya Flood Relief

KUALA LUMPUR, 17 September 2023 – In the face of unprecedented natural disasters, MERCY Malaysia and Media Prima are standing together, united in their commitment to providing vital assistance and relief to communities affected by the recent natural disasters in Morocco and Libya. MERCY Malaysia and MERCY Humanitarian UK (MHUK) have launched the Morocco Earthquake…