Encik Fan Chen Yip, aged 46, has been appointed as Head of Key Account Management and Media Sales Planning, Media Prima since 16 October 2017. He will be responsible for driving the Group’s key sales strategies to ensure sustainable revenue growth and will provide leadership and strategic direction for the Group’s sales operations.
Fan holds a Diploma in Chartered Institute of Marketing (United Kingdom) and Diploma in International Advertising with over 20 years of experience in the field of sales. His experience covers a wide range of sectors including the automotive industry, fast-moving consumer goods, financial services and telecommunications. Before Media Prima, Fan was the CEO of Posterscope Malaysia, a subsidiary of Dentsu Aegis Network (DAN). Prior to that, he was appointed as Trading Director for DAN in 2012. He started his career in Advertising as Trainee Media Planner in BSB (Backer Spievogel Bates, now known as Bates) in 1991, and was transferred to Zenith Media Services. In 2004, he became the Business Director at Universal McCann before pursuing his career with Carat Media Services as its General Manager.
Fan is a council member for Malaysian Media Specialist Association (since 2016). He was Vice Chairman and then became Chairman of the Audit Bureau of Circulation (ABC) from 2014 to 2016.
Other than as disclosed, he does not have any family relationship with any Directors and/or major shareholders of Media Prima. He has no personal interest in any business arrangements involving Media Prima. He has had no convictions for any offences within the past five years.