FROM BILLBOARDS TO BACKPACKS: BIG TREE INSPIRES CREATIVITY AND ECO-AWARENESS WITH A FUN UPCYCLING INITIATIVE AT YAYASAN CHOW KIT

KUALA LUMPUR, 4 June 2024 – Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, is delighted to share its recent Corporate Social Responsibility (CSR) activity, “From Billboards to Backpacks”, where 40 young children at Yayasan Chow Kit were inspired to embrace upcycling through a fun and engaging…

WARMTH AND LOVE FILLED CITY STREETS AND TRAIN STATIONS AS THE MALAYSIAN PUBLIC SHARED THEIR UPLIFTING MESSAGES AND PHOTOS ON BIG TREE’S DIGITAL OUT-OF-HOME (DOOH) SCREENS ACROSS KLANG VALLEY

KUALA LUMPUR, 10 October 2023 – Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, shared heartfelt love and positivity from the Malaysian public along highways, city streets, train stations and shopping malls in Klang Valley through its “Apa Khabar?” Corporate Social Responsibility (CSR) campaign that is in…

BIG TREE FOSTERS HEARTFELT CONNECTIONS ON DIGITAL OUT-OF-HOME (DOOH) IN KLANG VALLEY THROUGH ITS NEWLY LAUNCHED “APA KHABAR?” CSR CAMPAIGN IN SUPPORT OF MENTAL HEALTH AWARENESS

KUALA LUMPUR, 1 September 2023 – Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, is proud to announce the launch of its Corporate Social Responsibility (CSR) campaign dubbed “Apa Khabar?” or #ApaKhabarBigTree that aims to encourage meaningful connections among the Malaysian public through means of OOH in…

Media Prima Posts 15-months PAT of RM59.3 million

As announced by the Company on 25 August 2022, the financial year end of the Group has been changed from 31 December to 30 June. KUALA LUMPUR, 24 May 2023 — Media Prima Berhad (“Media Prima” or the “Group”), Malaysia’s leading and largest integrated media group, today announced its financial results for the quarter and…

BIG TREE UNVEILS A CINEMATIC FEAT: LAUNCH OF CUBIG @ KLCC JUNCTION’s PREMIUM AUDIO TIMEBELT BY BREATHING FIRE AND LIFE INTO THE CITY OF KUALA LUMPUR

KUALA LUMPUR, 2 May 2023 – Big Tree, Malaysia’s leading out-of-home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, unveils its new crowd-pulling feature of extended duration of visual display augmented by powerful audio and stunning anamorphic capabilities for a greater brand experience on the CuBig @ KLCC Junction at the peak…

Media Prima Remains Resilient; Posts Higher 9M Profit and Maintains Ad Revenue Momentum

KUALA LUMPUR, 29 November 2022 — Media Prima Berhad (“Media Prima” or the “Group”), Malaysia’s leading and largest integrated media group, remained resilient amid an increasingly challenging media landscape, recording RM745.2 million in revenue and RM27.0 million in Profit after Tax (“PAT”) for the nine months ended 30 September 2022.  Overall, Media Prima posted a…

Media Prima Continues Earnings Momentum

KUALA LUMPUR, 24 August 2022 – Media Prima Berhad (“Media Prima” or the “Group”), Malaysia’s leading and largest integrated media group, released its results for the six months ended 30 June 2022 (“1HFY22”), recording a 24% increase in Profit After Tax (“PAT”) to RM20.8 million from RM16.8 million in the corresponding period (“1HFY21”). PAT for…

MEDIA PRIMA CONTINUES STRONG PERFORMANCE

KUALA LUMPUR, 30 May 2022 – Media Prima Berhad (“Media Prima” or the “Group”), Malaysia’s leading and largest integrated media group, today posted its results for the first quarter ended 31 March 2022 (“1QFY22”). The Group posted a profit after tax (“PAT”) of RM5.2 million in 1QFY22, a 26% increase from RM4.2 million in the…