Media Prima’s Diversification To Realise Non-Traditional Revenue Sources Brings In Desired Results
Kuala Lumpur, 11 Aug 2016 – Media Prima Berhad’s (“Media Prima” or “The Group”) strategic efforts to grow its non-traditional revenue streams are starting to pay off – a 15 per cent increase in revenue is recorded in 2QFY16 compared with previous quarter. The launch of CJ Wow Shop, a venture undertaken by Media Prima…

